Tools Guide

Faire Tools & Features:
Complete Guide to Managing Your Wholesale Business

Discover all the tools Faire provides to help brands manage orders, track performance, optimize listings, and grow their wholesale business.

✓ Dashboard✓ Analytics

Faire provides a comprehensive suite of tools and features designed to help brands manage every aspect of their wholesale business. From order processing to analytics, product performance tracking to inventory management, understanding and leveraging these tools can significantly improve efficiency and profitability.

This guide covers all the essential tools Faire offers, how to use them effectively, and best practices for maximizing their value. Whether you're new to Faire or looking to optimize your existing operations, this guide will help you get the most out of the platform.

Faire Dashboard: Your Central Command Center

The Faire dashboard is your central hub for managing all aspects of your wholesale business. It provides a comprehensive overview and quick access to all key functions:

Overview & Key Metrics

The dashboard homepage displays key metrics at a glance:

  • Total sales and revenue
  • Number of orders (pending, processing, shipped)
  • New retailers acquired
  • Recent activity and notifications

Faire Navigation Structure

Faire's navigation menu provides organized access to all platform features:

  • Orders: View, process, and manage all wholesale orders
  • Messages: Communicate with retailers directly through the platform
  • Products: Manage your product catalog, listings, and inventory
  • Customers: View retailer information, order history, and relationships
  • Marketing: Access Promoted Listings and marketing tools
  • Analytics: View sales performance, product metrics, and business insights
  • My Shop: Manage your brand profile, shop settings, and branding
  • Settings: Configure account settings, payment options, and preferences

Customizable Views

Customize your dashboard to focus on the metrics and information most relevant to your business. Set date ranges, filter by product categories, and organize views to match your workflow.

Analytics & Reporting: Data-Driven Decision Making

Faire's analytics tools provide comprehensive insights into your business performance, helping you make data-driven decisions:

Sales Performance Analytics

Track and analyze your sales performance with detailed metrics:

  • Revenue trends over time (daily, weekly, monthly)
  • Order volume and frequency
  • Average order value (AOV)
  • Sales by product category
  • Geographic sales distribution

Category Performance Analysis

Identify best-performing categories with detailed category analytics:

  • Revenue and order volume by category
  • Conversion rates by category
  • Category growth trends
  • Comparison tools to see which categories outperform

Use Case: Identify that "Home Decor" generates 40% of revenue but only 20% of products. Consider expanding this category or optimizing underperforming categories.

Retailer Analytics

Understand your retailer base and relationships:

  • New vs returning retailers
  • Retailer lifetime value (LTV)
  • Order frequency and patterns
  • Geographic distribution of retailers

Export & Reporting

Export analytics data for deeper analysis or reporting:

  • CSV exports for Excel analysis
  • Custom date range reports
  • Scheduled reports via email

Product Performance Tracking: Identify Winners & Optimize

Product performance tracking helps you understand which products drive sales and which need optimization:

Individual Product Metrics

Track performance for each product:

  • Total revenue and units sold
  • Number of orders and order frequency
  • Conversion rate (views to purchases)
  • Average order quantity
  • Performance trends over time

Product Comparison Tools

Compare products side-by-side to identify top performers and underperformers:

  • Rank products by revenue, units sold, or conversion rate
  • Identify products with high views but low sales (optimization opportunities)
  • Spot trends in product performance

Best-Selling Products Insights

Identify your best-selling products and understand why they perform well:

  • See which products drive the most revenue
  • Identify products with high repeat order rates
  • Use insights to inform product development and inventory decisions

Order Management: Streamline Fulfillment

Faire's order management tools help you process, fulfill, and track orders efficiently:

Order Processing Workflow

Streamlined order processing features:

  • View all orders in one place
  • Filter orders by status (pending, processing, shipped, completed)
  • Bulk actions for processing multiple orders
  • Order details and customer information
  • Print packing slips and invoices

Shipping Label Generation

Generate shipping labels directly from Faire:

  • Integrated shipping label generation
  • Support for major carriers (UPS, FedEx, USPS)
  • Automatic tracking number assignment
  • Bulk label printing for multiple orders

Order Tracking & Updates

Keep retailers informed about order status:

  • Automatic order status updates
  • Shipping notifications with tracking information
  • Delivery confirmation

Search & Filter Tools: Save Time & Find What You Need

Faire's search and filter tools help you quickly find products, orders, and information, saving significant time:

Product Search & Filters

Quickly find products in your catalog:

  • Keyword search by product name, SKU, or description
  • Filter by category, price range, or inventory status
  • Sort by performance metrics (revenue, units sold, etc.)
  • Save filter presets for frequently used searches

Order Search & Filters

Efficiently manage orders with powerful filtering:

  • Search by order number, retailer name, or product
  • Filter by order status (pending, shipped, completed, cancelled)
  • Filter by date range (today, this week, this month, custom)
  • Filter by retailer to see order history
  • Filter by order value or product category

Time Saver: Use saved filter presets like "Pending Orders This Week" to quickly access frequently needed information without recreating filters each time.

Advanced Search Features

Advanced search capabilities for complex queries:

  • Combine multiple filters for precise results
  • Search across products, orders, and retailers simultaneously
  • Export filtered results for analysis

Integration Capabilities: Connect Your Tools

Faire offers integration tools to connect with your existing business systems:

E-Commerce Platform Integrations

Sync inventory and product data with your e-commerce store:

  • Shopify integration for inventory sync
  • WooCommerce and other platform integrations
  • Automatic inventory updates across platforms

Best Practices for Using Faire Tools

Maximize the value of Faire's tools with these best practices:

1. Regular Analytics Review

Review analytics weekly or monthly to identify trends, optimize underperforming products, and capitalize on opportunities. While Faire's built-in analytics provide basic insights, consider using Multisellr's advanced analytics tools for deeper market insights, and comprehensive performance analysis that goes beyond Faire's reporting capabilities.

2. Use Saved Filters

Save frequently used filter combinations to quickly access the information you need. This saves time and ensures consistency in how you review data.

3. Leverage Integrations

Connect Faire with your e-commerce platform and accounting software to streamline operations and reduce manual data entry.

4. Monitor Product Performance

Regularly review product performance metrics to identify best-sellers, optimize underperformers, and make informed inventory decisions.

Enhancing Faire with External Tools: Multisellr

While Faire provides excellent built-in tools for managing your wholesale business, external tools can enhance your capabilities and provide deeper insights. Multisellr offers specialized tools designed specifically to complement Faire's platform and help brands grow faster.

Product Research & Competitor Tracking

While Faire shows your own product performance, Multisellr's Product Research Tool lets you track competitor products, monitor trending items, and discover what's selling well across the marketplace. This helps you identify opportunities and make data-driven decisions about product expansion.

  • Track competitor product performance and sales
  • Monitor trending products and categories
  • Discover high-performing products before competitors

Advanced SEO & Listing Optimization

Faire's dashboard shows basic listing data, but Multisellr's Listing Optimizer and Listing Ranking Tool provide deeper SEO insights. Analyze keyword performance, optimize titles and descriptions, and track ranking changes over time.

  • Track keyword rankings for your products
  • Get actionable suggestions for title and description optimization
  • Monitor ranking changes and identify optimization opportunities

Trending Keywords Discovery

Stay ahead of trends with Multisellr's Trending Keywords Tool. While Faire shows category performance, Multisellr identifies specific keywords that are gaining traction, helping you optimize listings for emerging search terms.

  • Discover trending keywords before they become competitive
  • Identify seasonal trends and capitalize early
  • Optimize listings for keywords with high search volume

Retailer Finder & Outreach

Expand your retailer network beyond Faire's marketplace with Multisellr's Retailer Finder. Discover potential retail partners, find contact information, and use Faire Direct to bring them onto the platform with 0% commission.

  • Find retailers that match your brand and products
  • Access retailer contact information for direct outreach
  • Use Faire Direct links to bring retailers with 0% commission

Advanced Analytics & Profit Tracking

Complement Faire's analytics with Multisellr's Analytics Tool for advanced tracking. Use the Profit Calculator to factor in all costs, track profit margins over time, and make informed pricing decisions.

  • Calculate true profit margins including all Faire fees
  • Track profitability trends over time
  • Optimize pricing for maximum profitability

Why Use Multisellr with Faire?

Multisellr's tools are specifically designed to enhance Faire's capabilities:

  • Deeper Insights: Go beyond Faire's built-in analytics with competitor tracking and trend analysis
  • SEO Optimization: Advanced keyword research and ranking tracking not available in Faire
  • Growth Tools: Retailer finder and outreach tools to expand beyond marketplace discovery
  • Profit Optimization: Detailed profit calculators and margin tracking
  • Competitive Advantage: Track competitors and identify opportunities before they do

Frequently Asked Questions About Faire Tools

What tools does Faire provide for brands to manage their wholesale business?

Faire provides comprehensive tools including: a dashboard for order and inventory management, analytics and reporting for sales performance, product performance tracking to identify best-sellers, search and filter tools for product discovery, order management system for processing and fulfillment, inventory management features, retailer communication tools, payment processing and payout management, shipping label generation, and integration capabilities with e-commerce platforms and accounting software.

How can I use Faire's search and filter tools to save time?

Faire's search and filter tools help brands save time by: quickly finding specific products or orders using keyword search, filtering orders by status (pending, shipped, completed), filtering by date range to review specific periods, filtering by retailer to see order history, using category filters to organize products, and saving filter presets for frequently used searches. These tools reduce time spent navigating large product catalogs and order lists.

How can Faire analytics help identify best-performing categories?

Faire analytics help identify best-performing categories by providing: sales data broken down by product category, revenue and order volume metrics per category, conversion rate analysis by category, trend analysis showing category growth over time, comparison tools to see which categories outperform others, and insights into which categories drive the most retailer interest. Brands can use this data to optimize inventory, focus marketing efforts, and make informed decisions about product expansion.

What is the Faire dashboard?

The Faire dashboard is the central hub for brands to manage their wholesale business on Faire. It provides: an overview of sales performance and key metrics, order management tools to process and fulfill orders, inventory tracking and management, product listing management, analytics and reporting tools, retailer communication features, payment and payout information, and settings for account management. The dashboard is designed to streamline wholesale operations in one centralized location.

What integration tools does Faire offer?

Faire offers integration tools including: e-commerce platform integrations (Shopify, WooCommerce, etc.) for inventory sync, accounting software integrations (QuickBooks, Xero) for financial management, shipping carrier integrations (UPS, FedEx, USPS) for label generation and tracking, API access for custom integrations, and webhook support for real-time data updates. These integrations help brands streamline operations by connecting Faire with their existing business tools.

How does Faire help with product performance tracking?

Faire provides product performance tracking through: sales metrics for each product (revenue, units sold, order frequency), conversion rate data showing how often products are viewed vs purchased, trend analysis showing product performance over time, comparison tools to see how products rank against each other, insights into which products drive retailer interest, and data on best-selling products and categories. This helps brands identify top performers, optimize underperforming products, and make data-driven inventory decisions.

What tools can I use to grow or complement my brand on Faire?

To grow and complement your brand on Faire, use Multisellr's specialized tools: Product Research Tool for competitor tracking and trending product discovery, Listing Optimizer and Ranking Tool for advanced SEO optimization, Trending Keywords Tool to identify emerging search terms, Retailer Finder to discover and reach new retail partners, Analytics Tool for deeper performance insights beyond Faire's built-in analytics, and Profit Calculator to optimize pricing and margins. Multisellr's tools are specifically designed to enhance Faire's capabilities and provide competitive advantages that aren't available in Faire's native platform.

Enhance Your Faire Strategy

Use Multisellr's advanced tools to complement Faire's features and maximize your wholesale success.

Want to grow your Faire business?

Sign up for free to get insights