Faire Fees Explained:
Complete Guide to Seller Fees & Commission Rates.
Understand exactly how much Faire charges sellers, including North America vs International fee differences, payment processing costs, and strategies to optimize your profitability.
Understanding Faire seller fees is crucial for maximizing profitability on the platform. Whether you're based in North America or selling internationally, knowing exactly what Faire charges and how those fees differ by region helps you price competitively while maintaining healthy profit margins.
This comprehensive guide breaks down every fee you'll encounter as a Faire seller in 2026, from the standard 15% marketplace commission to payment processing costs, new customer fees, and the strategic advantages of Faire Direct. We'll also show you how to calculate your true profit margins and optimize your pricing strategy.
Calculate Your Exact Faire Fees
Our Faire Fee Calculator shows you exactly how much Faire will charge on every order, including commission, payment processing, and new customer fees. Get instant calculations for both North American and international sellers.
📋 Complete Faire Fees Guide Contents
Fee Structure
Comparisons & Strategy
Complete Breakdown of Faire's Commission Structure
Faire's fee structure is designed to align platform success with seller success—you only pay when you make sales. However, the exact fees you'll pay depend on where your brand is based and how retailers discover your products.
Core Marketplace Commission: ~15% (Same Globally)
The foundation of Faire's fee structure is the marketplace commission, which applies to orders placed through Faire's discovery platform. This commission is approximately 15% of the wholesale order value and is consistent whether you're based in North America, Europe, Asia, or anywhere else globally.
This commission covers Faire's costs for connecting you with retailers, providing payment processing, handling customer service, and maintaining the platform infrastructure. It's only charged when a sale is completed—there are no monthly fees, listing fees, or upfront costs.
Example:
A $500 wholesale order = $75 commission (15% of $500). You receive $425 before payment processing fees.
Faire Direct: 0% Commission (Same Globally)
One of Faire's most valuable features for sellers is Faire Direct, which allows you to invite your existing wholesale customers to order through Faire. Orders placed via your Faire Direct link have 0% commission—this applies to all brands globally, regardless of location.
This means you can bring retailers you already work with onto the platform without paying any marketplace commission. You still benefit from Faire's payment terms, order management tools, and streamlined processes, but without the 15% fee.
Strategic Advantage:
A $500 order via Faire Direct = $0 commission. You receive the full $500 (minus payment processing), compared to $425 on a marketplace order. This represents a 17.6% increase in revenue per order.
North America-Specific Fees (US & Canada)
If your brand is based in the United States or Canada, you'll benefit from Faire's most straightforward fee structure. North American sellers pay the standard 15% marketplace commission plus a flat new customer fee.
New Customer/Referral Fee: ~$10 Flat Fee
When a retailer places their first order with your brand through Faire's marketplace, you'll pay a flat $10 new customer fee. This is a one-time charge per retailer relationship, not per order.
This fee helps cover Faire's customer acquisition costs for connecting you with new retailers. After the first order, subsequent orders from that same retailer don't incur this fee—you'll only pay the standard 15% commission.
Example:
First order: $500 - $75 commission - $10 new customer fee = $415 before payment processing
Second order: $500 - $75 commission = $425 before payment processing
Payment Processing: 1.9 to 3.5% + $0.30 Per Order
Payment processing fees depend on your payout timing preference. Faire offers different payout speeds, and faster payouts typically have slightly higher processing fees:
- •Standard payout: Lower processing fee (typically around 1.9 to 2.5% + $0.30)
- •Fast payout: Higher processing fee (typically around 2.5 to 3.5% + $0.30)
These fees cover credit card processing, bank transfers, and payment handling. The exact rate depends on your account setup and payout preferences.
Calculate Your North America Fees
Use our interactive calculator below to see exactly how much Faire will charge on your orders, including commission, new customer fees, and payment processing costs.
Fee Breakdown
Click "Calculate Fees" to see your fee breakdown
How Fees Are Calculated
• Marketplace Commission: 15% (Marketplace orders only)
• New Customer Fee: $10 (one-time for first Marketplace orders)
• Payment Processing Rates:
- Next Day: 3.5% + $0.30
- 30-Day: 2.4% + $0.30
- 60-Day: 1.9% + $0.30
• Shipping: Self-fulfilled shipping costs are reimbursed
Outside North America: International Seller Fees
If your brand is based outside North America (Europe, Asia, Australia, etc.), you'll face a different fee structure that reflects the additional complexity of international commerce. While the core 15% commission remains the same, international sellers encounter additional costs.
New Customer/Referral Fee: ~10% Additional on First Order
Unlike North American brands that pay a flat $10 fee, international sellers pay approximately 10% additional on the first order from a new retailer. This percentage-based fee means the cost scales with order size.
This higher first-order fee helps cover Faire's increased customer acquisition costs for international sellers, including currency handling, international payment processing, and cross-border logistics support.
Example:
First order: $500 - $75 commission (15%) - $50 new customer fee (10%) = $375 before payment processing
Second order: $500 - $75 commission = $425 before payment processing
Payment Processing: Similar Rates + Currency Conversion
International sellers face similar payment processing rates (1.9-3.5% + $0.30), but with an additional consideration: currency conversion costs. If you're receiving payments in a different currency than your local currency, Faire applies a currency conversion rate that may include a small markup.
This means a $500 order might result in slightly less in your local currency due to exchange rates and conversion fees. The exact impact depends on current exchange rates and your payment currency preferences.
Import Duties, VAT/GST, and Customs Charges
One of the most significant differences for international sellers is responsibility for import duties, VAT, GST, and customs charges. When shipping internationally, these taxes and fees are typically the brand's responsibility, not Faire's.
These costs can vary significantly by destination country and product category. For example, shipping to the EU may incur VAT charges, while shipments to certain countries may face import duties. It's essential to factor these into your pricing strategy.
Important Note:
Faire may estimate these costs, but you're ultimately responsible for actual charges. Work with a customs broker or shipping partner to understand exact costs for your products and destinations.
Why These Differences Exist and Strategic Implications
The fee differences between North American and international sellers reflect the varying costs and complexities of operating in different markets. Understanding these differences helps you make informed decisions about pricing, market expansion, and growth strategy.
Strategic Implications:
- •Pricing Strategy: International sellers need to account for higher first-order fees when setting minimum order quantities or pricing structures
- •Faire Direct Priority: The percentage-based first-order fee makes Faire Direct even more valuable for international sellers, as bringing your own customers eliminates both commission and referral fees
- •Market Selection: Consider focusing on markets where you can leverage Faire Direct relationships or where import costs are lower
- •Currency Management: International sellers should monitor exchange rates and consider currency hedging strategies for larger operations
Payment Processing Fees Breakdown by Payout Timing
Faire offers flexible payout options, and your choice affects the payment processing fees you'll pay. Understanding these options helps you optimize cash flow while minimizing costs.
| Payout Option | Processing Fee | Timeline | Best For |
|---|---|---|---|
| Standard Payout | ~1.9 to 2.5% + $0.30 | 5-7 business days | Cost optimization |
| Fast Payout | ~2.5 to 3.5% + $0.30 | 1-3 business days | Cash flow needs |
💡 Payout Strategy Tip
If cash flow allows, standard payouts can save you 0.6-1.0% in processing fees. On a $10,000 monthly volume, that's $60-100 saved. However, if you need faster access to funds for inventory or operations, fast payouts may be worth the additional cost.
Real-World Cost Comparison: $500 Order Example
Let's break down exactly what a $500 wholesale order costs for both North American and international sellers, including all fees:
North American Brand
International Brand
*Plus import duties/VAT if applicable
Key Insight
On a first order, international sellers pay approximately $45 more in fees than North American sellers ($140.30 vs $95.30). However, on subsequent orders from the same retailer, the difference narrows significantly since the new customer fee is one-time. This makes building repeat customer relationships even more valuable for international sellers.
Faire Direct vs Marketplace Orders: Detailed Fee Comparison
Understanding the difference between Faire Direct and marketplace orders is crucial for fee optimization. Here's a complete comparison:
| Fee Type | Marketplace Order | Faire Direct Order |
|---|---|---|
| Commission | 15% | 0% |
| New Customer Fee (NA) | $10 (first order) | $0 |
| New Customer Fee (International) | 10% (first order) | 0% |
| Payment Processing | 1.9-3.5% + $0.30 | 1.9-3.5% + $0.30 |
| Platform Features | Full access | Full access |
Faire Direct Benefits:
- ✓Eliminates 15% commission entirely
- ✓No new customer fees (even on first orders)
- ✓Retain all platform benefits (payment terms, order management)
- ✓Can significantly improve profit margins
Geographic Considerations Beyond Fees
Beyond the direct fees, there are geographic considerations that affect your total cost of selling on Faire:
Shipping Costs and Logistics
Faire may subsidize some shipping costs, but international shipping can be significantly more expensive than domestic. Factor in:
- •International shipping rates (often 2-3x domestic rates)
- •Packaging requirements for international shipments
- •Delivery time expectations (affects customer satisfaction)
Currency Conversion Impacts
International sellers must consider exchange rate fluctuations:
- •Exchange rate volatility can affect profit margins
- •Conversion fees applied by payment processors
- •Timing of currency conversion (affects final amount received)
International Payment Handling
Cross-border payments involve additional complexity:
- •Bank transfer fees for international payouts
- •Compliance with international payment regulations
- •Potential delays in international fund transfers
Faire vs Traditional Wholesale Costs by Region
How do Faire fees compare to traditional wholesale distribution costs? Here's a breakdown:
| Cost Type | Faire (NA) | Faire (International) | Traditional Wholesale |
|---|---|---|---|
| Commission/Distributor Fee | 15% | 15% | 20-40% |
| New Customer Acquisition | $10 flat | 10% | Trade shows, sales reps ($5K-$50K+) |
| Payment Processing | 1.9-3.5% | 1.9-3.5% | Bank fees, credit risk |
| Upfront Costs | None | None | High (show fees, reps, samples) |
| Geographic Reach | Global | Global | Limited to network |
How to Calculate True Profit Margins
To understand your true profitability on Faire, you need to account for all costs, not just the commission. Here's the complete calculation:
Profit Margin Formula:
Net Profit = Order Value - Commission - New Customer Fee - Payment Processing - Product Cost (COGS) - Shipping - Returns
Then calculate: Profit Margin % = (Net Profit / Order Value) × 100
💡 Use Our Fee Calculator
Our Faire Fee Calculator automates all these calculations for you. Simply enter your order value, location, and product costs to get instant profit margin calculations.
Strategies to Optimize Pricing and Reduce Fees
While you can't eliminate all fees, there are strategic ways to minimize their impact on your profitability:
1. Leverage Faire Direct to Eliminate Commission
The single most effective fee reduction strategy is using Faire Direct. By bringing your own customers to the platform, you eliminate the 15% commission entirely. This is especially valuable for:
- •Existing wholesale relationships you want to migrate to Faire
- •Retailers you discover through your own marketing efforts
- •International sellers (saves both commission and 10% referral fee)
2. Optimize Payout Timing to Minimize Processing Fees
If cash flow allows, choose standard payouts over fast payouts. The difference of 0.6-1.0% may seem small, but it adds up:
On $50,000 monthly volume: Standard payout saves $300-500/month compared to fast payout. That's $3,600-6,000 annually.
3. Price Strategically to Account for Fees
Factor all fees into your pricing from the start. Use our Profit Calculator to work backwards from your desired profit margin to determine optimal wholesale pricing.
4. International Selling Strategies
For international sellers, consider:
- •Focus on markets with lower import duties or trade agreements
- •Use Faire Direct to avoid the 10% first-order fee
- •Consider fulfillment partnerships in target markets to reduce shipping costs
- •Monitor exchange rates and consider currency hedging for larger operations
Hidden Costs to Consider
Beyond the published fees, there are additional costs that can impact your profitability:
Returns and Refunds
Faire offers free returns on first orders, which means you may bear the cost of return shipping and restocking. Factor in a return rate (typically 2-5% for wholesale) when calculating margins.
Shipping Costs
While Faire may subsidize some shipping, you're often responsible for packaging and may need to cover shipping costs for smaller orders or international shipments.
Time Investment
Managing listings, responding to retailer inquiries, and handling orders takes time. While not a direct fee, this opportunity cost should be considered in your overall business model.
Currency Conversion (International)
Exchange rate fluctuations and conversion fees can reduce the final amount you receive, especially for international sellers receiving payments in different currencies.
Optimize Your Pricing Strategy
Our Profit Calculator helps you work backwards from your desired profit margin to find the optimal wholesale price. Factor in all Faire fees, product costs, and shipping to maximize profitability.
The Bottom Line: Understanding Faire Fees
Understanding Faire's fee structure is essential for pricing competitively while maintaining healthy profit margins. The key differences between North American and international sellers—particularly the new customer fee structure—can significantly impact your profitability, especially on first orders.
The most effective strategy for fee optimization is leveraging Faire Direct to bring your own customers, which eliminates commission entirely. Combined with strategic pricing, optimal payout timing, and careful consideration of all costs, you can maximize your profitability on the platform.
Key Takeaways:
- ✓Core 15% commission is consistent globally, but new customer fees differ significantly (flat $10 for NA vs 10% for international)
- ✓Faire Direct eliminates commission and new customer fees—use it strategically
- ✓International sellers face additional costs: currency conversion, import duties, and higher first-order fees
- ✓Factor all fees into pricing from the start—use calculators to ensure profitability
Frequently Asked Questions About Faire Fees
How much does Faire charge sellers?
Faire charges approximately 15% commission on marketplace orders for all brands globally. North American brands (US & Canada) pay a flat $10 new customer fee on first orders, while international brands pay approximately 10% additional on first orders. Payment processing fees range from 1.9-3.5% + $0.30 per order depending on payout timing.
What percentage does Faire take from sellers?
Faire takes approximately 15% commission on wholesale order value for marketplace orders. However, Faire Direct orders (where you bring your own customers) have 0% commission. International brands may face an additional 10% referral fee on first orders, plus payment processing fees of 1.9-3.5% + $0.30.
Are Faire fees different for North American vs international sellers?
Yes, there are key differences. The core 15% marketplace commission is the same globally. However, North American brands pay a flat $10 new customer fee on first orders, while international brands pay approximately 10% additional on first orders. International sellers also face currency conversion costs, import duties, VAT/GST, and customs charges that North American sellers don't encounter.
What is Faire Direct and how does it affect fees?
Faire Direct allows brands to invite their existing wholesale customers to order through Faire. Orders placed via Faire Direct links have 0% commission, making it a strategic way to eliminate marketplace fees while still benefiting from Faire's payment terms, order management, and platform features.
How do I calculate my true profit margins on Faire?
To calculate true profit margins, factor in: 15% marketplace commission (or 0% for Faire Direct), payment processing fees (1.9-3.5% + $0.30), new customer fees ($10 flat for NA or 10% for international on first orders), product costs (COGS), shipping costs, and any returns. Use our Faire Fee Calculator to get exact calculations for your specific situation.
Are there hidden fees on Faire?
Faire is transparent about their fees, but there are additional costs to consider: payment processing fees based on payout timing, currency conversion for international sellers, import duties and taxes for international orders, shipping costs (though Faire may subsidize some), and potential return costs. There are no monthly subscription fees, listing fees, or hidden charges beyond the published commission structure.
How can I reduce Faire fees?
The most effective way to reduce fees is using Faire Direct to bring your own customers (0% commission). You can also optimize payout timing to minimize payment processing fees, price strategically to account for fees while remaining competitive, and for international sellers, consider fulfillment locations to reduce import costs. Building strong retailer relationships through Faire Direct can significantly reduce your overall fee burden.
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